Central California Pregnancy and Baby Expo, Fresno Baby Expo, Visalia Baby Expo, Hanford Baby Expo

Belly to Baby Expo

Vendors & Sponsorship OpporTUNITIES

If you are interested in this wonderful opportunity to be a vendor at this event, please fill out the form and submit with payment by April 30, 2024.

The Spring 2024 Central Valley Birth and Baby Expo tickets are $10 for general admission and $25 for VIP early Access. All vendors will receive guest contact information for those that registered via online registration.

Event Timing: May 26, 2024

Event Address: Hanford Fraternal Hall - 1015 10th Avenue, Hanford, CA 93230

Contact us at belly2babyexpo@gmail.com


Who will be at the show?

• Moms & dads of children from 0 to 5 years old
• Targeted average household income of attendees: $75,000 and up
• Goal: 500 attendees
• Local merchants looking for new products in their stores

Business to Business & Business to Consumer Opportunities

In addition to presenting your products and services to the community, there will also be opportunities to connect with other like-minded businesses so you can network and build more community in the Central Valley.

SHOW Highlights

• Display booth highlighting your company - 8x8 and up
• Educational Presentations on stage
• VIP tickets, including goody-bags with promotional material
• VIP & General Admission Product Giveaways
• Kids Reading & Activity Corner

Why Fresno/Clovis?

• Fresno is the 5th largest city in California.
• With over 50% of residents owning their own home & one of the lowest
cost of living areas in the country –families have more disposable income
• Approximately 53,000 kids here are under the age of 5
• Unique family focused resources include Valley Children’s Hospital,
Clovis Unified School District, (one of the top school districts in the
state), weekly family friendly community events, and outdoor activities,
including Yosemite, Sequoia National Forest, water parks, the zoo, lakes,
and bike trails

Why Hanford?

• Central Location: Hanford's central location within the Central Valley makes it easily accessible to attendees from neighboring communities in Kings, Tulare, and Fresno counties. This increases the potential reach and attendance of the expo, providing business owners with a larger audience to showcase their products or services to.
• Growing Community: Hanford is a growing community with a diverse population, including many expecting and new parents. By hosting the expo in Hanford, business owners have the opportunity to tap into this demographic and connect with individuals who are actively seeking products and services for their growing families.

• Supportive Business Environment: Hanford has a thriving business community with a supportive environment for entrepreneurs and small businesses. Hosting the expo in Hanford allows business owners to network with local stakeholders, collaborate with fellow entrepreneurs, and potentially form valuable partnerships that can benefit their businesses in the long term.

• Visibility and Exposure: Holding the expo in Hanford provides business owners with increased visibility and exposure within the local community. Participating in the expo allows businesses to showcase their brand, products, and services to a targeted audience of expecting and new parents, helping to raise awareness and attract new customers.

• Community Engagement: Hosting the expo in Hanford fosters community engagement and participation, strengthening connections between businesses and residents. By actively engaging with the local community, business owners can build relationships, gain customer loyalty, and establish themselves as trusted resources for parenting needs.

Overall, holding the Central Valley Belly to Baby Expo in Hanford, CA, offers business owners the opportunity to reach a diverse and engaged audience, expand their customer base, and contribute to the vibrant local economy.

Vendor Details

Space is limited by type of business so that we can fulfill all birth and baby needs. Therefore, all entries must be approved by the Expo organizers and are on a first come first served bases. Please include your vendor type in the Business Description of the form.

Please note:

As Secret Stork Ultrasound is our event partner, they are the exclusive 3D/4D Ultrasound Vendor for this event and Christina Baltazar is the exclusive portrait photographer.

Sales Tax Permits

Each vendor is required to hold the proper sales tax permitting. If necessary, vendors must register for a California Sales Tax Permit and ensure they are charging the proper amount for sales tax, including any local city tax. Those that already hold a permit must register for a "Sub-permit" showing the location of the Little Luvs Baby Fair & Kids Expo, for each city they are attending.

Exhibitors will be required to show proof of the proper Sales Tax Permits upon registering and in order to attend the show. For any questions on which permits are required for your business, please call the California Department of Tax and Fee Administration at 1-800-400-7115. Register for a Sales Tax Permit Here.

Sponsorship & Vendor Levels

Platinum Sponsorship (1 spot)

8x8 space, time slot of 2 - 3 minutes during the event plus a half-page advertisement in the program + 2.5'x 4' banner in the VIP Lounge Area, Bonus Interview on IG & FB, custom portrait branding session w/CBP + 4 VIP Tickets


Gold Sponsors (2 available)

8x8 space, time slot of 2 - 3 minutes during the event plus a half-page advertisement in the program + 2.5'x 4' banner in the VIP Lounge Area, Bonus advertising on the Expo Instagram & Facebook page, VIP access for 2 guests.


Silver Sponsorship (4 available)

8x8 space, time slot of 2 - 3 minutes during the event to share about your business on the main stage plus a half-page advertisement in the program + 1.7'x3' banner in the VIP Lounge Area


Bronze Sponsorship (4 available)

8x8 space, time slot of 2 -3 minutes during the event to share about your business on the main stage plus a 1/4 page advertisement in the program and social media shoutout.


Vendor Booth

Set up includes 1 8-foot table and two chairs (linens are not provided) Your website or social media page will be linked in our digital program and business name featured in digital marketing materials.

Starting at $50

Help Us Help You - for FREE

Send us 50 full size items and/or your promotional flyer and we’ll include them in the Belly to Baby VIP goody bags. Please do not send items larger than a 5x7 postcard without prior authorization. All promotional items must be received no later than 2 weeks before the show. Exhibitor bears all costs for promotional items and shipping charges. You may send them directly to:

Stevey Pope-Allred

C/O Secret Stork Ultrasound

5151 North Palm Avenue

Suite 800

Fresno, CA 93704

Important Information for Vendors

Space Rental Description

One Vendor Booth is a fee of:
- $100 (for businesses with 5+ employees) or
- $50 (businesses with less than 5 employees).

All vendors will be given an approximate 8’ x 8’ space that all material must be displayed inside. It will include one 8’ table and two chairs. Maximum ceiling height is 10’. Please no pop-ups.
Businesses are not permitted to tack or tape things on the walls. If more space is needed for your business, you must purchase an additional vendor booth. A maximum of two rental spaces is allowed per business.

Door Prize Requirements

All vendors are required to provide a door prize valued at $25. Winner must not be obligated to make any additional purchase to redeem prize. Prizes must be turned into the Christina Baltazar Photography (Lemoore) or Secret Stork Ultrasound (Fresno) by no later than 5/15/24.
The event Emcee will announce a Door Prize Winner every 15 mins, beginning 60 - 90 minutes after the event begins. Raffle tickets will be given to each person upon entry to the event, and all information shared with the expo will be shared with the vendors. Please do not abuse this privilege.

Goodie Bag Stuffer Information

If registering to provide a Bag Stuffer item you must turn them into Secret Stork Ultrasound (Fresno) or Christina Baltazar Photography (Lemoore) by no later than 5/15/24. They will go out to the first 200 guests that attend, plus all VIP ticket holders, so please provide enough for 250. No late drop offs will be permitted.

Only one type of item is accepted (unless coupon/discount) so you must list the item to be donated on your registration form. If providing a discount/coupon please include an expiration date of a year.

Late Fees

The form is not completed unless all required documentation is submitted. We will not accept any forms without the required documentation and payment. If the completed application is not received before May 15th a $20 late fee will be added. We will not be able to accept any vendor after May 15, 2024.